PRIVACY POLICY

K. K. Associates is committed to ensuring and protecting the privacy of any user who accesses and uses the Website (www.kkassociatesipr.com) owned and operated by K. K. Associates. In the Privacy Policy, the use of terms such as “we”, “us” and “our” refers to K. K. Associates. The Privacy Policy explains how we deal with your personal data and any related information. The revisions made will come into effect from the day and date they are posted on the Website, unless specified otherwise.

GENERAL TERMS
K. K. Associates and its affiliates is committed to protecting your privacy and has provided this policy to familiarize you with the manner in which it collects, uses, shares and disclose your information This Policy shall be construed to be provided in compliance with the Information Technology Act 2000 and the rules framed thereunder (as amended from time to time) ("IT Act"). The words and expressions used in this Policy but not defined herein will have the meaning assigned to them under the IT Act. The terms of the Policy provided herein govern your use of the Website and any content provided, accessed or distributed in the Website. We strive hard to keep our records updated and accurate with your latest information. You shall be responsible to ensure that the information or data you provide from time to time is and shall be correct, current and updated and you have all the rights, permissions and consent to provide such information or data to us.

POLICY APPLICABILITY
Our Privacy Policy is applicable to any person or entity that uses the Website or shares any information pertaining to identified or identifiable natural person (personal data) with K. K. Associates. We collect personal data with your consent. For instance, we collect your information when you share your data on the Website by filling up the forms on the Website. The data collected by us may include your basic information such as your name, contact number, email address or any other details you may share. The user agrees, accepts, and is bound by this Privacy Policy when they use or access the Website. These policies are subject to change and will be updated from time to time at our sole discretion or on account of changes in the law. However, we are not obligated to notify users unless significant changes are made or the data privacy laws obligate us to do so. Users are therefore requested to read our Privacy Policy along with the terms and conditions of use of the Website.

VARIOUS INFORMATION COLLECTED
During the use of the Website we may collect the following types of information ("Personal Information"):

1. User Data: While interacting with our Website, you may share certain information such as contact information, your name, your employer details, job title, company name, current location postal address, including your home address, business address, telephone number, mobile phone number and email address.
2. Technical Data: Upon your visit to our Website, we may also collect information about how you navigate our Website, the device used to access the Website (mobile, laptop, tablet, etc.), operating system installed in that device, as well as usage statistics, traffic data, IP address and information pertaining to the parts of the Website you access. Our website uses various types of cookies. With the help of cookies, we acquire data related to your use of our site and the resources accessed by you. The cookies that we use are listed below: a. Some of the cookies we use are necessary to enable you to move around the Website and use its features
3. We also use functional cookies to record information about the choices you have made and to allow us to tailor the site to our users; for example, to remember your language or region. This information is usually anonymous and is not used for any other purpose.
4. We or our service providers also use analytic services to help us understand how effective our content is, what interests our users have, and to improve how this Website works. In addition, we use performance cookies to track
how many individual users access this Website and how often. This information is used for statistical purposes only and it is not our intention to use such information to personally identify any user.
5. In some circumstances, we collect personal data about you from a third party source, including, personal data from your organisation, other organisations with whom you have dealings, inter alia, government agencies, credit reporting agencies, information or service providers or from publicly available records.
6 Third Part Sites and External Web Services: Social buttons to enable our users to share or bookmark web pages. These are buttons for third-party social media sites and these sites may log information about your activities on the Internet including on this Website. We sometimes use external web services on this Website to display content within the web pages of this Website, for example, to display images or show videos. As with the social buttons, we cannot prevent these sites, or external domains, from collecting information on your use of this embedded content.

7 Indirect Information: When you use third-party services on the Website, it requires us to gather such information as is considered necessary for that purpose. We may also collect your information when you access our Website through third-party plugins. This data falls under the indirect information category. When you access our Website, we collect your demographic details and behavioural and indirect information. However, we gather user information only from you and only with your prior consent. In case you provide us with user information related to third parties, it must be done after obtaining consent from the parties involved. Further, we understand you have adequate rights, approvals and licenses to share such data with us.

USAGE OF YOUR INFORMATION
1.  To improve the functionality of the Website to enhance user experience
2. To analyse data, build algorithms, create databases for rating systems, recommendations engines, etc. so that our content shows up on relevant searches
3. To conduct research for internal purposes
4. To perform audits and quality assessment procedures
5. To observe our resource usage and troubleshoot in relation to the Website
6. We also use personal information for, but not limited to, record keeping and sharing knowledge updates.

INFORMATION DISCLOSURE POLICY
We may share your Personal Information in the following circumstances:
1. If we have collected your Personal Information in the course of providing legal services to any of our clients, we may disclose it to that client, and where permitted by law to others for the purpose of providing those services;
2.  If legally required, we may share your information pursuant to an order from a governmental entity or to:
3. Comply with legal requirements and processes
4. Safeguard our rights or properties
5. Deter a crime or protect national security
6. Safeguard the personal safety of users or the public;
7 We may also share your information with agents, contractors or third-party
service providers whom we assign or novate any of our rights or obligations;

 We may share your Personal Information with courts, law enforcement authorities, regulators or attorneys or other parties where it is reasonably necessary for us to exercise or defend a legal or equitable claim, or for the purposes of a confidential alternative dispute resolution process;

We may also use aggregated personal data and statistics for the purpose of monitoring website usage in order to help us develop our Website and our services.

SECURING YOUR INFORMATION
K. K. Associates is committed to safeguarding your privacy. Security parameters adopted by us include:
1. We monitor and review our information collection, storage and processing practices, to prevent unauthorised access to systems
2. Only our employees, agents and service providers can access the personal information as they process it for us. They are required to strictly abide by contractual confidentiality obligations. Their relationship with us may be terminated, in case they fail to abide by the obligations We will take appropriate technical and organisational measures to keep your Personal Information confidential and secure in accordance with our internal procedures covering the storage, disclosure of and access to Personal Information. You accept the inherent security implications of providing information over internet / cellular / data networks and we cannot be held responsible for any breach of security or for any actions of any third parties or the disclosure of any kind of Personal Information. These events include, but are not limited to acts of the government, computer hacking and breach of security and encryption. Notwithstanding anything contained in this Policy or elsewhere, we shall not be held responsible for any loss, damage or misuse of your Personal Information, if such loss, damage or misuse is attributable to a Force Majeure Event. We take no liability for any actions of third parties in relation to your personal information which you may have shared with such third parties.

CHANGES IN PRIVACY POLICY
This Policy is subject to modification based on changes in the business, legal and regulatory requirements and will be made available to you online. You are encouraged to periodically visit this page to review the Policy and any changes thereto. In case you discontinue the use of the Website, it will not affect the applicability of the Policy to your prior uses of the Website.

CONTACT US
We are committed to protect your Personal Information collected and processed by us and look forward to your continued support for the same. If you would like to contact us with any queries or comments, please send an email to info@kkassociatesipr.com